This 1891 image shows John Wannamaker, a religious, civic and political figure, considered by some to be a proponent of advertising and a "pioneer in marketing". He was born in Philadelphia, Pennsylvania, and served as Postmaster General during the term of President Benjamin Harrison from 1889 to 1893. Wanamaker was an innovator, creative in his work, a merchandising genius, and proponent of the power of advertising, though modest and with an enduring reputation for honesty. Although he did not invent the fixed price system, he is credited for the creation of the price tag; he popula
This 1891 image shows John Wannamaker, a religious, civic and political figure, considered by some to be a proponent of advertising and a "pioneer in marketing". He was born in Philadelphia, Pennsylvania, and served as Postmaster General during the term of President Benjamin Harrison from 1889 to 1893. Wanamaker was an innovator, creative in his work, a merchandising genius, and proponent of the power of advertising, though modest and with an enduring reputation for honesty. Although he did not invent the fixed price system, he is credited for the creation of the price tag; he popularized it as the industry standard. He died in 1922.
Size: 3516px × 5178px
Photo credit: © Ivy Close Images / Alamy / Afripics
License: Royalty Free
Model Released: No
Keywords: 1800s, 1900s, 20th, 21st, american, benjamin, century, fixed, general, harrison, invention, inventor, john, merchant, postmaster, price, systrem, tag, wannamaker
