This 1964 poster featured the US CDC's symbol of public health, the Wellbee, who was reminding the public to 'be well, be clean, WASH YOUR HANDS'. CDC used Wellbee in a comprehensive marketing campaign. Wellbee's first assignment was to sponsor Sabin Type II oral polio vaccine (OPV) campaigns across the US. Later, Wellbee's character was incorporated into other health promotion campaigns that included diphtheria and tetanus immunisations, hand-washing, physical fitness, and injury prevention. An optimised and enhanced version of a poster produced by the US CDC/ credit CDC /

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Size: 2363px × 2954px
Location:
Photo credit: © World Illustrated / Alamy / Afripics
License: Licensed
Model Released: No

Keywords: 20mb8bit, advice, campaign, cdc, clean, cleanliness, digitaleye, global, hands, health, illness, immunisations, jamie, marshall, medical, misc22_cdc019, poster, promotion, public, science, security, tribaleye, wash, washing, wellbee, wellbeing